How Long Does Red Bull Last?

logo by Editorial Staff | Updated on September 17th, 2023

In 2019, Red Bull led the energy drink market with a whopping 38% share, a clear indicator of its unflagging popularity since its launch in 1987. With over 100 billion cans sold worldwide, Red Bull’s not just another brand; it’s an icon. But do you know how long a can of Red Bull actually lasts? Contrary to popular belief, it isn’t eternal. In this article, we dig into the nitty-gritty details surrounding the shelf life of Red Bull.

The Shelf Life of Red Bull

Despite its long-lasting buzz, Red Bull isn’t immune to spoilage. Everyone can come with an expiration date that generally ranges from 18 to 24 months post-production. However, if you’ve passed the official “best by” date by a few months, don’t fret. The drink can still be safely consumed up to 6-9 months past its expiry date.

two black and blue can

Longevity of Unopened Red Bull Cans

Energy drinks like Red Bull have an impressive shelf life, thanks in part to the date printed on each can by the manufacturer. Generally, you can expect a window of 18-24 months before the quality of the drink starts to decline. But here’s the thing: this date is merely an estimate.

Red Bull is far from an all-natural beverage. Its long-lasting nature can be attributed to two key factors: preservatives and sterilization. Preservatives keep the drink stable over time, while the sterilization process exposes the drink to high temperatures to kill off bacteria. This dual approach ensures that your Red Bull remains consumable for an extended period.

What Happens When Red Bull is Opened?

Crack open a can of Red Bull, and you’re greeted with effervescence and a zesty aroma. The general wisdom is to consume fizzy beverages promptly after opening, and the same holds true for Red Bull. If you decide not to finish your can in one go, it’s best to refrigerate it. Even then, it’s a race against the clock; you’ve got a mere 2-4 days before the fizz and flavor start to fade.

Recognizing Spoiled Red Bull

Unsure whether that can of Red Bull sitting in your fridge is still good? Look out for some warning signs. An off-putting smell, a strange taste, or a bloated can all signal that your energy drink has passed its prime. If the can is swollen, discard it immediately—this can happen due to bacterial contamination or hydrogen gas being produced, neither of which is safe for consumption.

Consuming Expired Red Bull: Proceed with Caution

Though a can of Red Bull may be drinkable for a few months after the printed expiry date, long-term storage isn’t advised. Not only will the flavor degrade, but the energy-boosting effects you’re seeking will likely have fizzled out. The best practice is to regularly check expiration dates and refrain from stocking up excessively unless you’re a frequent consumer.

Ideal Storage Conditions for Red Bull

Proper storage can make all the difference in how long your Red Bull lasts. Some retailers refrigerate their stock, while others keep it at room temperature. Either way, the key is to store it in a cool, dark, and dry place. Sudden temperature fluctuations or direct sunlight can adversely affect the drink’s quality. Once opened, refrigeration is a must to prolong its lifespan.

Can You Freeze Red Bull? A Word of Caution

Though it’s tempting to chill a can of Red Bull in the freezer for that extra kick, it’s not a recommended practice. Freezing can lead to an expanded can and a messy cleanup. However, if you’re keen on maintaining the chill, try freezing Red Bull in ice cube trays. The cubes can be a nifty addition to juices, providing that Red Bull kicks without you having to consume an entire can.

There you have it—an in-depth look at the shelf life of one of the world’s most iconic energy drinks. Proper understanding and storage can extend your Red Bull experience but always exercise caution when pushing past those expiry dates. Cheers to a safe and energetic life!


Editorial Staff

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